September 21, 2016

2762 FRANCE - Wines of France - Health, Cheerfulness, Hope


As is known, France is one of the largest wine producers in the world. French wine traces its history to the 6th century BC, with many of France's regions dating their wine-making history to Roman times. The wines produced range from expensive high-end wines sold internationally to more modest wines usually only seen within France. France is the source of many grape varieties (Cabernet Sauvignon, Chardonnay, Pinot noir, Sauvignon blanc, Syrah) that are now planted throughout the world, as well as wine-making practices and styles of wine that have been adopted in other producing countries.

All common styles of wine - red, rosé, white (dry, semi-sweet and sweet), sparkling and fortified - are produced in France. In most of these styles, the French production ranges from cheap and simple versions to some of the world's most famous and expensive examples. In many respects, French wines have more of a regional than a national identity, as evidenced by different grape varieties, production methods and different classification systems in the various regions. Quality levels and prices vary enormously, and some wines are made for immediate consumption while other are meant for long-time cellaring.

The advance of the French wine industry stopped abruptly as first Mildew and then Phylloxera spread throughout the country, leaving vineyards desolate. Then came an economic downturn in Europe. Meanwhile, competition had arrived and threatened the treasured French "brands" such as Champagne and Bordeaux. This resulted in the establishment in 1935 of the Appellation d'origine contrôlée to protect French interests. In this context, this poster from 1937 wasn't useless, how could appear to some who believe that the wines from France did not have and did not need any advertisement.

The author of the poster was André Galland (born July 29, 1886 in Sedan, Ardennes, and died on 12 September 1965 in Paris), a French cartoonist and illustrator, a knight of the Legion of honor in 1933, as recognition of a work that influenced his time. An eclectic artist, he also created pottery, posters and lithographs that are now sought after by collectors pieces.

About the stamps
The first stamp, depicting Joan of Arc - Departed from Vaucouleurs (1429), is part of the series France History, about which I wrote here. About the second stamp, issued to mark the 19th International Congress of Railways - Paris 1966, I wrote here. The third stamp is part of the series Winter Olympic Games in Grenoble 1968, about which I wrote here. The fourth stamp, depicting Bonaparte at the Bridge of Arcola, after Antoine Gros, is part of the series France History, about which I wrote here. The fifth stamp is part of the series Protection of the nature, about which I wrote here.


The last stamp, designed by Albert Decaris, was issued on May 15, 1965 to mark the Centenary of the International Telecommunication Union.

References
French wine - Wikipedia
André Galland - Wikipedia

Sender: Jean-Yves Gerlat
Sent from Grenoble (Auvergne-Rhône-Alpes / France), on 08.09.2016

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